Keyword Management
Keyword Management turns a growing keyword collection into a database your team can maintain. Lists, tags, custom columns, saved views, and smart lists keep the inventory organized for different ways of working.
01 · Scope
Curate manual lists or let smart lists update by rule.
Manual lists contain exactly what you add, such as a client set, a campaign, or a quarter. Smart lists store filter rules instead of fixed members, so matching keywords appear automatically and nobody has to rebuild the working set by hand.
Spring campaignManual list · 5 keywords · curated by hand
Stays exactly as your team built it. Made for commitments: briefs, client scopes, publishing plans.
Rules: all must match
volume
≥ 1,000
kd
< 50
intent
= commercial
off
The rules are the list. Toggle a rule and the membership updates. The product keeps it current as your data changes.
keywords match right now
All keywords
Use three views without splitting the inventory.
Switch between table, matrix, and Kanban views while working with the same maintained set of keywords.
The same twelve keywords in every view. Switching the lens rearranges the inventory; it never copies it. Table for working, matrix for opportunity, Kanban for planning.
02 · Structure
Use the columns your planning process needs.
The table can carry difficulty, cost, opportunity, planning status, ownership, next action, and other fields your process needs. Show the useful columns, hide the rest, and tag keywords across every list they belong to.
29 more columns available: trends, SERP data, competition, ad metrics, and your own fields.
Visible columns11 / 40 visible
Tags
Tags cut across lists. A keyword can sit in a client list, carry #priority, and still appear in every smart list whose rules it matches.
03 · Inspect
Open the details without losing your place.
The detail panel opens beside the table. Metrics, trend, tags, and the keyword's activity history remain one click away, including what was imported, what changed, and when the data was refreshed.
Keyword detail
how to descale an espresso machine
Volume
2,400
per month
KD
18
easy
CPC
€0.35
cost per click
Updated
9 days ago
explicit refresh
12-month volume
Activity
Imported from CSV3 weeks ago
Tag #priority added2 weeks ago
External data refreshed9 days ago
04 · Exchange
Import existing work and export it whenever you need to.
Keyword Management is a working inventory, not a closed system. Bring existing spreadsheets in, work with lists and views, and export any selected scope to CSV for a deliverable.
Import
Upload CSV files and map their columns once. Existing spreadsheets become working rows with tags, lists, and status.
Maintain
Daily work happens in views: assign status, tag, group, and let smart lists keep the working sets current.
Export & refresh
Export any list or filtered scope to CSV. Request fresh external metrics for exactly the keywords a decision needs.
Explicit costs
External data refreshes never run silently. You choose the keywords, see the cost before you confirm, and every refresh appears in the activity history.
Keep keyword work in one maintained inventory.
Organize the inventory with lists, tags, columns, and views your team can return to instead of repeatedly sorting spreadsheets.
Tagged, filed, findable.
Where to look next
- Keyword databaseImport, organize, tag and export keyword data. The core stays free; only fresh data draws on balance.
- Rank trackingPositions over time, with what moved and where, per keyword and per page.
- Competitor researchCompare competing domains and turn relevant keyword gaps into concrete opportunities.