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Keyword tracking

Choose which keywords, lists, or segments deserve recurring position checks. Their history stays close to tags, landing-page context, and the planning decisions behind every tracked keyword.

Select

Choose which keywords to track.

Select the keywords, lists, or segments that need recurring position checks instead of monitoring the whole inventory by default. The tracked set stays inside your database with the filters and planning context the team already uses.

Tracked set4/4 tracked
yoga for beginners
no annual fee credit card
e-bike commuting tips
sourdough bread recipe

When rankings change, SEO Monitoring helps you check whether the website changed too. The monitoring guide explains how to separate an observation from its possible cause.

Review

Track keyword rankings: current and historical positions together.

Review current and historical positions side by side, including the domains visible in the top-10 band. A gain or loss is an observation, not proof of cause, so each line keeps its landing-page, tag, and activity context for the next investigation.

Winners

yoga for beginners▲2 positions
e-bike commuting tips▲1 positions

Losers

no annual fee credit card▼2 positions
sourdough bread recipe▼1 positions

Respond

Turn a notable drop into a task your team can investigate.

When a notable loss needs attention, keep its tags, landing page, and activity trail attached to the next planning or audit action. That gives the team a bounded investigation path without claiming that a recent edit automatically caused the movement.

What stays connectedPosition historyTags and segmentsActivity context

Notable loss#3 → #5 · ▼2

no annual fee credit card

money pagesLanding page · /credit-cards/no-annual-fee

Activity · Content updated 3 weeks ago

Next actionReview in Site Audit

Keep rankings connected to the work behind them.

Track the right keyword sets and preserve the context your team needs to act.

Tracked keyword setsHistorical movementDecision-ready segments

How to read a keyword ranking change

Keyword tracking records positions over time. Use the example chart above to compare the same keyword, target market and landing page across runs. Then check Search Console to see how clicks and impressions changed.

  1. Choose a manageable set

    Start with the keywords and pages that support your current work. Keep relevant lists and tags beside the tracked set so you can find the affected page.

  2. Compare like with like

    A move from position 18 to 12 is an example of an observed gain. Check the measurement dates and target market, then inspect the landing page and results before assigning a cause.

  3. Investigate before changing the page

    For a notable loss, review whether the intended URL is still reachable and indexable, and whether it answers the search. Use Site Audit for technical findings and keep the next action with the keyword.

Does a better position guarantee more clicks?

No. Clicks also depend on the query, result-page layout and how well the page matches the visitor’s task. Use Search Console to compare actual clicks and impressions alongside ranking observations.

Is recurring tracking included in the free database?

Managing the keyword inventory is free. Ranking checks are data actions charged from prepaid balance. Review the selected scope and cost before starting or configuring paid work.

See the workflow

Using position tracking

This tour walks through a new position tracking setup: choose a domain and keywords, set the frequency, device and country, review costs and follow ranking changes.

The tour uses an example workspace. The app shows the current price before you start a paid request.

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